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Seven ways to get seen, considered and chosen

Content Engineering is the foundation. Brand marketing to agents is the new layer, alongside brand marketing to people.

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Our services

  1. Search strategy

    Google's search box with "hyra lokal för" typed and ten suggestions for parties, weddings and business premises around Stockholm, on a tablet held in two hands in a bright library

    Know which buying situations you miss, and where

    What's included

    • Total Addressable Search Market
    • Keyword universe for your category
    • Data model of taxonomies and tags
    • Which agents, segments and sources
    • 12-month roadmap and budget
    See the Work System case

  2. Technical SEO

    Chrome DevTools open on Pixel Nordic's contact page, the page on the left and the Network panel's list of requests on the right, on a monitor on a walnut desk at night with city lights behind

    Easy for people and agents to find, fetch and check

    What's included

    • Crawl and indexation audit
    • Crawl logs per AI operator
    • Rendering and JavaScript review
    • Site architecture and internal linking
    • Migration planning and support
    See the Qasa case

  3. Content and on-page

    Pixel Nordic's blog, Thinking you can use, with its intro and the latest article, on a phone held in one hand on a commuter train by the window

    The words that tie your brand to its category

    What's included

    • Category vocabulary per buying situation
    • Category and product pages
    • Search-led content briefs
    • Pruning and consolidation
    • On-page quality checks
    See the NK case

  4. Agent brand marketing

    Perplexity answering how AI assistants choose which sources to cite, with its sources beside the answer, on a laptop on a pale desk by a window with birch trees

    Recalled first. Then recommended

    What's included

    • AEO / GEO
    • Fact sheets, both directions
    • Trusted sources per agent
    • Recall probes, per platform
    • Recommendation tracking, repeated runs

  5. Digital PR and authority

    An article on Pixel Nordic's blog about the European Search Awards Rising Star award, with the section An award for a steep curve and a photo of the gala venue, on a tablet on an oak café table beside a flat white and a cinnamon bun

    Shape what trusted sources say about you

    What's included

    • Data-led PR campaigns
    • Expert commentary
    • Link and mention analysis
    • Reactive newsroom
    • Coverage reporting

  6. Content Engineering

    A Wikipedia category page for Sweden's municipalities, with its subcategories and page counts, on a tablet in a stand on a birch desk in a design studio

    Every need in the tail covered. Never thinly

    What's included

    • Data model from your keyword universe
    • Taxonomies and tags
    • Audience-led content at scale
    • Tactical SEO on every page
    • Quality gates before indexing
    See the Babyland case

  7. Data and measurement

    PageSpeed Insights reporting scores for a Pixel Nordic page, on a large display on the wall of a bright meeting room

    Recommendation and brand search, against real demand

    What's included

    • Share of answer, per platform
    • Brand search and direct traffic
    • Search Console and log analysis
    • Tracking and GA4 audit
    • Forecasts and impact models
01

Diagnose before anything is built

A person working on a laptop at a long desk by a window

Demand, recall and technical health, mapped against what buyers ask and search.

02

Prioritise by effect and effort

The Marshall homepage campaign as a full-page magazine ad, open on a linen cloth

Every fix gets a reason, an expected effect and an owner.

03

Ship with your team

Two tablets showing page layouts side by side

Tickets for your stack, answers during the sprint, a check per release.

04

Measure what changed

A bright office atrium with glass walkways

Per platform, against the forecast, so the next priority rests on evidence.

Questions we get before a first conversation

  • Which service should we start with?

    Most teams start with search strategy or a technical audit. If you are unsure, the strategy conversation settles it, and sometimes the answer is that you do not need us yet.

  • Do you work with our developers or replace them?

    We work with them. You get tickets written for your stack, a named contact for questions, and a quality check after each release.

  • How long before we see results?

    Technical fixes can show within weeks of release; content and authority work usually takes one to two quarters. We forecast before we start, so you know when.

  • Can you work across several markets and languages?

    Yes. We plan by market, review hreflang and local demand, and work with native writers where the content needs it.

  • How do you report progress?

    A monthly review against the forecast, a dashboard your leadership can read, and a named contact between meetings.

  • What does an engagement cost?

    It depends on scope. Audits have a fixed price and ongoing work a monthly fee. We give you a figure in writing after the first conversation.